March 5–April 16, the City of Tacoma plays host to an innovative art experience that invites visitors into the world of Dutch impressionist painter Vincent van Gogh.

Van Gogh: The Immersive Experience at the Tacoma Armory, features large-scale projections of more than 200 of the artist’s paintings. The digital display offers a 360-degree visual experience, set to a classical music soundtrack.

Starry Night, plus an economic boost

Hosting the exhibit is not just an opportunity for Tacoma to shine as an arts destination. Events like Van Gogh, and other planned exhibits in the future, also pump money into the Pierce County economy.

“The thousands of visitors who attend the exhibit will also spend their dollars in local restaurants, stores, hotels and more,” said Tacoma Arts Live Executive Director David Fischer. State of Washington Tourism estimates each exhibit attendee will spend an average of $155 beyond their ticket price. “It all translates to jobs, not only within our organization, but throughout the region.”

Way to Gogh, Tacoma

Tacoma scored the exhibit based on its track record for presenting highly successful events — most notably the Sistine Chapel exhibit at the Armory in 2018. The immersive event recreated near-life size replicas of frescoes that adorn Rome’s Sistine Chapel.

Admission to the Van Gogh exhibit is by timed-entry and must be booked online. You can purchase tickets here.